Placing |
| When a company has a new issue of its shares, either as part of an IPO (flotation) or after listing, it has two choices. It can have an offer for sale to the public at large or it can place the shares with institutions. In the 1980s there were lots of high profile new issues involving offers for sale, and some of them were done as tender offers where investors effectively had to bid for the shares. The costs of a placing are far lower than an offer for sale. |
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